How does Novosbed compare to Casper?
Mattresses, materials, policies, purchasing, and other important factors compared.
- Construction: Polyfoam & memory foam
- Foam density: Unknown foam density
- Selection: Single firmness
- Available: Retail (ships from Casper) and online.
- Sleep trial: 100 nights
- Adjustable comfort: No
- Cover: Removable, hand-washable
- Warranty: 10 year
- Price (Queen): $995 USD / $1,175 CAD
- Construction: Premium memory foam
- Foam density: High density foam
- Selection: Three different firmness options
- Available: Online only
- Sleep trial: 120 nights
- Adjustable comfort: Comfort+
- Cover: Removable, machine-washable
- Warranty: 15 year
- Price (Queen): $999 USD / $1,299 CAD
- The Casper mattress uses a polyfoam and memory foam construction. Novosbed specializes in high-density memory foam mattresses.
- Casper offers a single firmness option. Novosbed offers a selection of 3 firmness options.
- Both Novosbed and Casper sell online, directly to customers. Casper has flagship store locations throughout the United States. Casper has also partnered with Target and Hudson’s Bay to sell sleep products.
- Novosbed has an aggregate review score of 93% compared to Casper’s 88%.
Most online brands focus on foam mattresses due to their ability to be compressed, rolled, and shipped in a relatively small box. Novosbed and Casper both make foam-based mattresses, but not all foam is created equal.
Foam densities and how they affect your mattress are important. In short, foam density relates to the quality and durability of the foam. Using lower density foam makes a mattress less expensive, but the trade-off is longevity and durability.
Aside from density, foams can also differ in their bounce-back, or response-time. Many foams have an immediate response where the foam instantly returns to its original shape when a load is removed. In contrast, memory foam is unique because it “remembers” the shape of the load applied when it’s removed before returning to its original shape. You’re likely familiar with the handprint demonstration commonly used to showcase memory foam’s unique response-time properties.
The Casper mattress
Casper uses memory foam, but places it under a high elasticity foam layer. By putting a polyfoam layer on top, the effects of the memory foam are greatly reduced; the mattress loses a significant amount of motion isolation, contouring, and pressure point relief. In addition, the high elasticity layer tends to give a mattress more bounce and a spongy feeling.
Novosbed mattresses are made with memory foam, which separates it from most online competitors. Many of Novosbed’s competitors don’t use memory foam in their mattresses, and those that do tend to bury it under other layers, such as latex foam. By utilizing memory foam as the primary mattress material, Novosbed mattresses have a distinct memory foam feel. This feel is well-known for having low bounce, dense plushness, and a sensation of being gently hugged by your mattress.
Know what you're paying for
Novosbed believes that sharing the foam densities of their mattresses is important. This way you know what you’re paying for. Without this information, shoppers are left to guess at the quality of the foam used in the construction of the mattress.
|Company||Primary layers||Foam density||Other layers||Manufacturing|
|Casper||Elastic polyfoam||Unknown||Memory foam, zoned transition, and support foams||USA|
|Novosbed||Memory foam||2 - 4 lbs/ft3||Premium support foam||USA|
Selecting a mattress out of a sea of choices is a significant hurdle many people will encounter while mattress shopping. There are simply an overwhelming number of options. Not only are there countless brands, but many have multiple models to choose from. Both Novosbed and Casper understand this and have modeled their selection to help alleviate some of this stress. While Casper has launched different models, this comparison focuses on the original Casper mattress.
Casper’s approach is to sell a one-size-fits-all mattress. This one model features a firmness that is sold as “universally comfortable”. The single firmness approach can be appealing to shoppers in a world of overwhelming choice, but the fact is people come in all shapes and sizes which inevitability determines the firmness required to give you a comfortable sleep.
Novosbed’s strategy is to give customers a choice by offering a selection of mattress models that are clearly named. The Novosbed Soft, Medium, and Firm are all named based on how they feel. Everything from the features, fabrics, and visual appearance are exactly the same. The only thing a customer has to do is to choose the firmness they want.
|Name||Price (Queen)||Thickness||Firmness||All sizes||Washable cover|
|Name||Price (Queen)||Thickness||Firmness||All sizes||Washable cover|
|Novosbed Soft||$999 USD||11"||Soft||Yes||Yes|
|Novosbed Medium||$999 USD||11"||Medium||Yes||Yes|
|Novosbed Firm||$999 USD||11"||Firm||Yes||Yes|
Both Novosbed and Casper are available online to customers in the US and Canada. By selling online, direct to customers, middlemen costs are eliminated. This results in a more affordable mattress for you without sacrifices to quality. Selling direct also enables both companies to offer consistent policies and centralized service.
Although Casper has partnered with American retail chain Target and Canadian retail chain Hudson’s Bay, The Casper mattress is not available to purchase in all retails locations. Casper has launched several flagship retail locations throughout the United States where their mattress can be tried and purchased.
|Casper||Online and flagship stores||No||Same for everyone|
|Novosbed||Online only||No||Same for everyone|
Selling direct to consumers allows Novosbed and Casper to both offer centralized customer service and consistent policies for all customers. Although their respective policies share many similarities, there are a few key differences:
Shipping and returns
Novosbed and Casper offer free shipping and free returns to both Canada and the USA. Both also offer an optional White Glove Delivery service to customers in the USA, which also includes the option to have your old mattress removed for an additional fee.
Both Novosbed and Casper approach returns with full hands-on service, coordinating pick up and donation of returned mattresses. Neither company re-sells returned mattresses.
Casper’s sleep trial gives their customers 100 nights. Customers cannot fine-tune firmness, but can return their mattress if they are not satisfied within the 100 day time frame.
Novosbed’s sleep trial gives you 120 nights to decide if your new mattress is right for you. It's the only sleep trial available with a Perfect Firmness Guarantee which entitles you to a free Comfort+ kit. Using Comfort+, customers can fine-tune the firmness of their Novosbed mattress to find that perfect fit. Customers are still eligible to return their mattress if they’re not completely satisfied.
|Company||Sleep trial||White glove||Firmness guarantee||Returns|
|Casper||100 nights||$149 (US only)||No||No return fees|
|Novosbed||120 nights||$99 (US only)||Yes||No return fees|
Novosbed and Casper both have numerous online reviews from a variety of sources. As of the last update date of this article, Novosbed’s aggregate review score is 93% compared to Casper’s 88%.
|Company||On site||Reseller Ratings||Amazon||Sleep Sherpa||Sleep Like the Dead|
Novosbed third party review quotes
"With the general feel and quality of materials being pretty close (depending on the Tempur-Pedic model, of course), I personally just think you get a better value from Novosbed because it costs so much less. The perfect firmness guarantee is also a unique innovation that should assuage any concerns from buying it online." - mattressclarity.com
“You’ll see that both Novosbed and Tempurpedic have dense quality foams but the Novosbed is much more affordable and includes the Comfort+ option” - sleepsherpa.com
Casper third party review quotes
“There are simply too many other mattresses available that I find offer better support, comfort, and feel for about the same price” - sleepopolis.com